CSP Spotlight: 3P Technologies


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For Italian audiovisual integrator 3P Technologies, the AV industry isn’t just about the latest technology. It’s about using the latest technology to create tailored solutions and personalized experiences that improve the wellbeing and comfort of people in a variety of spaces, from corporate offices to educational facilities to government buildings.

Since joining the PSNI Global Alliance two years ago, 3P Technologies has created personalized spaces all over the world with other PSNI members including Lemanvisio, SLX, HB Communications, DataVision, and Snelling Business Systems.

With a staff of 40 and three offices across Italy, 3P Technologies completes an average of 400 projects a year.


3P Technologies Designs AV Solutions with Users at the Center

The future of AV is the now of AV, and it’s all about the user experience, says Antonio Troiano, Sales Manager at 3P Technologies.

“The future of audio and video will depend on how well we will be able to transform everyday environments into technologically evolved spaces that improve the user experience,” explains Antonio. “With these kinds of advanced spaces, we can increase the wellbeing of workers in an office, facilitate learning in educational environments, make the experience of shopping more gratifying, improve comfort in homes and hotels, and excite the visitors to an exhibit or event. These are just some of the places we can develop functional solutions that start precisely with the wellbeing of users.”

One prime example is the Immersive Dream Room, a unique project inside the Blue City Shopping Center in Warsaw, Poland. Produced in 2019 with fellow PSNI member SLX, the Immersive Dream Room turned a basic bedroom set-up in the shopping center into a truly immersive room with lights, sounds, and colors designed to evoke natural environments where visitors can sit back and genuinely relax.

“Knowing how to look beyond technology, to not be tied to brands or products, is the most important characteristic audiovisual integrators need to distinguish themselves,” Antonio adds. “The design of audio and video solutions, independent of their dimensions, is a delicate process that requires skill and experience. AV consultants and integrators must sit at the table and collaborate from the beginning with architects, interior and lighting designers, and others so that audio, video, lights, curtains, and climate are all integrated and can be managed with a single device and only a few ‘touches.’ Only then can we speak of a true user experience.”

Other user-centered projects completed by 3P Technologies include smart workspaces for the Generali Tower offices in the heart of Milan, the Packable Led Cube video wall in a renovated Klépierre shopping center, and a multimedia training solution at SDA Bocconi University that puts alumni in the middle of a gratifying training experience. More successful 3P case studies can be discovered at www.trepi.it.

 PSNI Members Team Up for AV Success Around the Globe

3P Technologies is heavily invested in training and development, so the team is always ready to respond to clients’ evolving needs. And now, with its membership in the PSNI Global Alliance, 3P Technologies can deploy those skills to create unique, user-centric spaces all over the world, Antonio says.

“Being part of a global alliance like PSNI, made up of qualified professionals in the sector, made the difference in allowing us to produce projects abroad in which the user experience is at the center of the design of technology,” Antonio explains.

You can learn more about 3P Technologies here.

Looking for a PSNI integrator?

Members of PSNI Global Alliance represent a true partnership, setting the bar in professionalism and excellence. They support one another by partnering across the network, sharing and collaborating with each other in order to provide the best outcomes for their end-users. Find your nearest PSNI integrator today.

Thank you, 3P Technologies, for being our Member of the Week!

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Diego Perez


Country Manager at Newtech

Diego José Pérez has has over 30 years of experience designing and implementing corporate video conferencing networks and services on Microsoft platforms at the top companies and with the most important players in the market.  Since 2016, Diego has served as LATAM General Manager for Newtech Solutions Multimedia SA, a unified communications multimedia technology company. Diego has experience in leadership, planning, marketing and sales with excellent skills in negotiation, management control, strategies and people skills.